Plain Language Awards

Celebrate the stories of our clearest business communicators

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We’re thrilled to welcome Chloe Wright of the Wright Family Foundation as our new patron.


Chloe’s background and interests make her the perfect fit for the role of patron. The Trust and the working group that organises the Awards are thrilled to have her on board.

Chloe herself is equally thrilled!

‘I’m honoured that you’ve invited me to be patron of the Plain English Awards. I can see the huge potential in the Plain English Awards, and commend you for what you’ve achieved in the past 14 years. The Awards’ goals of making plain English a natural part of everyday business and government communication is something I strongly support.

‘So often people don’t want to say that they can’t understand an official document or form. They think it’s because they lack some knowledge or skill — when mostly the problem lies in the writing they’re trying to untangle.

‘I’m going to embrace being patron of the Plain English Awards, because I’m passionate about championing people’s right to understand.’

Read more about Chloe Wright
Find out more about the WriteMark Plain English Awards Trust

Posted In: Communications, People

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Is your writing like a can of worms? Image by Sam Howzit, Creative Commons 2.0 licence.

You’re in for a plain English treat over the next couple of years. This year we’re pushing the People’s Choice Awards to the fore (we’ll be back with the full Awards next year). So right now, in 2019, we’re giving all of you in the public domain the chance to nominate your most and least favourite communications.

Here are three great reasons to get involved this year.


You want to do something about frustratingly confusing communications

When you nominate a communication for the not-so-coveted Brainstrain award, you’ll be helping to make a positive difference to the way organisations communicate. Almost without exception, organisations step up to ‘take it on the chin’ when nominated for the dreaded bin of sour worm lollies. With the public scrutiny they get from winning the Brainstrain category, they’re motivated to change.


You want to share a wonderful example of clear communication with the world

We love to celebrate the great work happening in so many organisations that are improving the way they communicate. Winning the award for Best Plain English Communication is a public pat on the back for New Zealand’s clearest communicators. Help them get the recognition they deserve.


You want to help improve the lives of everyday Kiwis

The People’s Choice Awards help organisations to keep things real with their communications. If they win the Best Plain English Communication award, they’re recognised for getting things right for their audience. If, however, they win the dreaded Brainstrain award, they have plenty of incentive to change for the good.
Don’t muck about. It’s time to send your nominations for this year’s People’s Choice Awards!

Posted In: 2019 People's Choice Awards, Industry awards, People, Social good

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