The purpose of the documents is clear from the start. I particularly like the differentiation by audience. The shorter ‘nutshell’ documents are still packed with information and it’s clear from the outset that it’s a summary of a far more fulsome report. I found the content incredibly compelling. The language, structure and visual devices beautifully enhance this detailed and informative content.
The combination of plain writing and relevant graphics make these documents a joy to read. I think thinkstep-anz’s clients would be impressed with these reports and will likely respect the communicator.
These documents are very impactful and interesting.
Our mission is to enable businesses to succeed sustainably. Our role is to provide organisations with data, technical information and strategies to embed sustainability into their decision making. However, in order to reach the decision makers we need to translate our technical work into business language. That’s where plain English comes in. It’s the language we use to translate our technical work into clear, concise information.
We know this helps our business clients to make sustainability central to everything they do — and to drive the low-carbon economy themselves.
We’re thrilled to have won the Best Plain English Technical Communicator award. It’s spurred our team to do more.
CEO for the thinkstep-anz team in New Zealand and Australia