1 00:00:00,624 --> 00:00:02,650 Kia ora koutou. Jonny here. 2 00:00:02,650 --> 00:00:05,430 I'm part of the 2021 Plain English Awards team, 3 00:00:05,430 --> 00:00:08,121 and we want to hear your stories. 4 00:00:08,121 --> 00:00:10,704 (lively music) 5 00:00:13,530 --> 00:00:16,520 Keep watching to see how easy it is to create a video, 6 00:00:16,520 --> 00:00:18,020 what we'd love to see in it, 7 00:00:18,020 --> 00:00:20,470 as well as some tips for putting it all together. 8 00:00:21,890 --> 00:00:22,980 It's clear - 9 00:00:22,980 --> 00:00:24,810 every year projects and documents 10 00:00:24,810 --> 00:00:26,880 that are entered into the Plain English Awards 11 00:00:26,880 --> 00:00:29,740 have often taken a lot of thought and effort. 12 00:00:29,740 --> 00:00:32,300 Previously, our judges have been the only ones 13 00:00:32,300 --> 00:00:34,383 to see and enjoy your work. 14 00:00:35,440 --> 00:00:38,370 In 2021, we want to know why you used 15 00:00:38,370 --> 00:00:39,930 a plain language approach. 16 00:00:39,930 --> 00:00:42,530 We also want to celebrate the positive impact 17 00:00:42,530 --> 00:00:45,020 that plain language has on organisations, 18 00:00:45,020 --> 00:00:46,883 customers, and the public. 19 00:00:48,500 --> 00:00:51,180 The theme for this year's Awards is 'Story'. 20 00:00:51,180 --> 00:00:53,180 We invite you to share videos 21 00:00:53,180 --> 00:00:56,770 to tell the story behind your document or project, 22 00:00:56,770 --> 00:00:59,580 or simply why plain language matters to you. 23 00:00:59,580 --> 00:01:02,430 All videos will be posted in our online gallery, 24 00:01:02,430 --> 00:01:05,490 which you'll be able to share with your own audiences. 25 00:01:05,490 --> 00:01:09,020 Your work could inspire, challenge, and enlighten others 26 00:01:09,020 --> 00:01:11,810 to make a positive impact for their readers. 27 00:01:11,810 --> 00:01:14,830 Your video story is not part of your Awards entry 28 00:01:14,830 --> 00:01:17,640 so feel free to be creative and to contribute a video 29 00:01:17,640 --> 00:01:20,540 even if you're not sure you'll enter the Awards this year. 30 00:01:26,170 --> 00:01:28,880 We'd love to hear about the team, project, 31 00:01:28,880 --> 00:01:32,110 or document you plan to enter into the Plain English Awards 32 00:01:32,110 --> 00:01:34,480 or another project that you've been involved in. 33 00:01:34,480 --> 00:01:36,050 The following questions could be prompts 34 00:01:36,050 --> 00:01:37,853 to help you tell your story. 35 00:01:39,920 --> 00:01:43,520 Tell us why you chose a plain language approach to your work 36 00:01:43,520 --> 00:01:45,700 or tell us how you found out about plain language, 37 00:01:45,700 --> 00:01:47,300 and what was appealing about it. 38 00:01:48,870 --> 00:01:50,100 Who was the biggest winner 39 00:01:50,100 --> 00:01:52,070 from your plain language approach? 40 00:01:52,070 --> 00:01:54,330 What have you and your team enjoyed? 41 00:01:54,330 --> 00:01:56,030 What positive impact has it had 42 00:01:56,030 --> 00:01:58,003 for your clients and customers? 43 00:01:59,450 --> 00:02:02,600 Did anything positive happen that you didn't expect? 44 00:02:02,600 --> 00:02:05,550 What were some of the successes that you didn't see coming? 45 00:02:07,370 --> 00:02:10,520 When it comes to your story, we're open to anything. 46 00:02:10,520 --> 00:02:13,550 We'd also love to see examples of your awards entry 47 00:02:13,550 --> 00:02:16,600 or any details that can help illustrate your story. 48 00:02:16,600 --> 00:02:17,933 Check out this example. 49 00:02:18,940 --> 00:02:20,200 Our big project has been 50 00:02:20,200 --> 00:02:23,460 to rewrite our main policy documents. 51 00:02:23,460 --> 00:02:27,393 They're now shorter, and easier to read, and accessible. 52 00:02:28,580 --> 00:02:29,413 And since then, 53 00:02:29,413 --> 00:02:31,770 we've saved heaps of time on clarifying information 54 00:02:31,770 --> 00:02:33,640 for our clients and our customers, 55 00:02:33,640 --> 00:02:36,410 and our customers keep telling us how refreshing it is 56 00:02:36,410 --> 00:02:38,253 to read something that's so easy. 57 00:02:39,600 --> 00:02:40,850 And it feels really good. 58 00:02:42,620 --> 00:02:43,460 So Jonny, 59 00:02:43,460 --> 00:02:46,370 what's another way that people could do their entries. 60 00:02:46,370 --> 00:02:47,630 Great question, Josh. 61 00:02:47,630 --> 00:02:50,710 Interview or discussion-style videos can be quite engaging 62 00:02:50,710 --> 00:02:52,553 and really easy to set up. 63 00:02:53,390 --> 00:02:55,810 Also, a slideshow can work with voiceover. 64 00:02:55,810 --> 00:02:58,810 And you could record that through Zoom or similar software. 65 00:03:01,620 --> 00:03:05,350 We want to celebrate your whole team's effort, so be bold. 66 00:03:05,350 --> 00:03:06,660 Jump in front of the camera 67 00:03:06,660 --> 00:03:08,460 and grab some colleagues to join in. 68 00:03:10,390 --> 00:03:12,980 If you're not sure if you'll enter the Awards this year, 69 00:03:12,980 --> 00:03:15,430 or if you can't share details of your project, 70 00:03:15,430 --> 00:03:17,040 you could instead share the story 71 00:03:17,040 --> 00:03:19,053 of your passion for plain language. 72 00:03:20,020 --> 00:03:23,230 Everyone has their own plain language light bulb moments. 73 00:03:23,230 --> 00:03:25,240 We'd love to hear what first sparked your belief 74 00:03:25,240 --> 00:03:26,500 in plain language, 75 00:03:26,500 --> 00:03:28,040 why you think it's important, 76 00:03:28,040 --> 00:03:29,860 and how plain language is featured 77 00:03:29,860 --> 00:03:32,093 in your personal and working life. 78 00:03:37,140 --> 00:03:39,510 Take as long as you need to tell your story, 79 00:03:39,510 --> 00:03:41,480 but if you find a guideline helpful, 80 00:03:41,480 --> 00:03:44,253 aim for between two and 10 minutes in length. 81 00:03:45,240 --> 00:03:47,600 It helps to have a title at the beginning of your video 82 00:03:47,600 --> 00:03:49,600 that says who's entering. 83 00:03:49,600 --> 00:03:52,140 Giving your video a name or description makes it clear 84 00:03:52,140 --> 00:03:53,513 what people are watching. 85 00:03:55,280 --> 00:03:58,300 When it comes to quality, it's the story that counts, 86 00:03:58,300 --> 00:03:59,440 and if you've got the energy to make 87 00:03:59,440 --> 00:04:02,290 a high-production value, that's awesome. 88 00:04:02,290 --> 00:04:05,780 You can also just shoot a video on your phone - no worries. 89 00:04:05,780 --> 00:04:07,639 Just make sure that the sound is okay 90 00:04:07,639 --> 00:04:10,289 and there's nothing weird going on in the background. 91 00:04:11,480 --> 00:04:14,570 The most important thing is that you tell your story 92 00:04:14,570 --> 00:04:18,420 in your own way, and that you enjoy the experience. 93 00:04:18,420 --> 00:04:20,190 Well, that's it from me. 94 00:04:20,190 --> 00:04:22,890 Check out the details on-screen for links to our website 95 00:04:22,890 --> 00:04:24,593 and for ways to make contact. 96 00:04:25,730 --> 00:04:27,480 All the best with your video-making - 97 00:04:27,480 --> 00:04:30,563 we can't wait to share your stories.