Plain Language Awards

Celebrate the stories of our clearest business communicators

Judge: Best Plain English Website — Public sector

Image, Ginny Redish


Consultant in plain language and user experience, redish.net, USA

Janice (Ginny) Redish PhD has been a passionate evangelist for plain language and usability for more than 40 years. In her long career, Ginny helped many companies, nonprofits, and government agencies create clear documents, forms, and websites. In her ‘semi-retirement’, Ginny continues to give occasional workshops, work on a few projects, and volunteer for professional organisations.

Ginny helped found the US Center for Plain Language and has been a lead judge for the Center’s ClearMark Awards for many years. She also participates in the annual Report Card, judging how well US government agencies are doing in meeting the requirements of the Plain Writing Act of 2010.

In her numerous papers, book chapters, and webinars, Ginny has given insights and guidance on plain language, content strategy, content as conversation, usability testing, writing for the web, and other relevant topics. Reviewers have called Ginny’s most recent book, Letting Go of the Words — Writing Web Content that Works, ‘amazingly helpful’, ‘the best book’, and ‘the definitive book for web writing’. And, as one reviewer wrote, ‘the principles also work on paper’.


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