Judge: Best Plain Language Legal Document
Liezl van Zyl is an information designer, plain language expert, and co-founder of South African-based information design agency Hey Plain Jane. She solves communication challenges with her own proprietary mix of design thinking, behavioural economics, cognitive psychology, user experience design techniques, hostage negotiation, and humour.
I love a puzzle. I love sitting with complex information and picking it apart until I start to see the picture of what it could be. Then, I get to put it back together to create something meaningful and beautiful.
Read Liezl’s blog on plain language in franchise agreements